About the Project
The Punchline comedy club is the best spot for comedic relief in Atlanta. This spec campaign utilizes a combination of fun, fresh images combined with classic comedy props to promote the club’s live shows. The Punchline hopes to attract a fun audience that wants to laugh and unwind. By creatively integrating traditional comedic tactics into unexpected places, the campaign wins the attention of the audience – creating a feel good response that is easily memorable and promotes brand recognition.